Beer

Craft beer is big business say industry big boys

SINGAPORE — The lure of a craft brew is not lost on the industry big boys, such as Asia Pacific Breweries Singapore (APB) and Carlsberg. “APB launched Archipelago Brewery in 2006 with a range of hand-crafted beers, putting it at the forefront of craft beer culture in Singapore,” said APB’s head of marketing, Venus Teoh, who added that this was way ahead of its time.



Craft beer is big business say industry big boys